December 24th, 2013 B2B Leads
, B2B Telemarketing
, Business Tips
, Lead Generation
, Marketing Tips Comments Off on Checking Your Telemarketing List with Customer Types
Leave it to Santa for having a billion contacts and still he manages to deliver all his presents in a short span of time. Think of the pressure of going all over the world in one night. You’ve got to wonder how this old fella stays jolly and rosy-cheeked, especially when he’s still got that list to check twice.
But for telemarketers, his work is pretty easy to relate to. It’s not hard to imagine Santa being an expert on managing contacts even it’s just for the successful delivery of kiddie presents. It wouldn’t be surprising either if he really did categorize them.
One of the hardest things to do for start-up companies is to bring in new clients. Because you are a start-up, it means you’re new. The only people who may recognize your company at first are your friends, and some people who accidentally stumble upon your website, but generally no one big at first. But in order for you to prosper, you are going to need customers. But just how do you even start generating sales leads?
A good answer to the question of how you can generate leads is to use B2B telemarketing. So how exactly does a new company benefit from something such as a phone call? The answer: people will hear from you. One of the single-most powerful tools in human existence is the “word of mouth”, and you can seriously capitalize on that when you use a medium such as the phone to get the word out about your company. Continue reading…
You may already be considering employing the services of a professional telemarketing company, but before that there are a few things you need to do. In order for you to increase the chances of success for your campaign, one thing you should not neglect to do is to discover your buyers’ personas. When it comes to being a business that needs to make money to continue operating, it is a must that you learn about your target market in order to better develop your products and services, as well as to formulate better ways in which to approach your potential customers.
Discovering your buyers’ personas is something which takes time to do. However, investing into it will reward you with crucial data which you can use to your advantage. So before you start availing any telemarketing services for lead generation purposes, you may want to do the following to help you discover some of your buyer personas.