tmnt 2014

B2B Lead Generation Tips – Damage Control Lessons from TMNT (Part 2)

By admin August 15th, 2014 Advice Blog, B2B Inside Sales, B2B Leads, Business, Business Tips, Lead Generation, Marketing Comments Off

Last week, you learned the first two damage control techniques employed to defend the latest Teenage Ninja Turtles movie. In the second installment, you’ll learn that not only did the film hit huge box office numbers (even rivaling Guardians of the Galaxy) but also the third, final secret technique to saving a campaign under fire.

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B2B Lead Generation Tips – Damage Control Lessons from TMNT (Part 1)

By admin August 9th, 2014 B2B Leads, Busines to Business Leads, Business, Business Tips, Lead Generation, Marketing, Marketing Tips Comments Off

By now, you’ve probably heard plenty about the mixed reception the new Ninja Turtles movie’s been getting. Chances are, plenty of it was the result of out of marketing completely letting things run wild. (Case in point: the insistent highlighting of Michael Bay’s name.)

Luckily the fiasco teaches plenty of ninjutsu lessons on quick damage control. In this two-part series, you can learn how the style can work for your own lead generation campaign.